The Journey Of Lab Me
Personal Pain Points Lead To An Idea
Dr. Anthony was in private practice for 12 years, working with patients suffering from chronic pain. With over 10,000 patient encounters across 5 countries, he noticed that everyone was confused by their lab results and often sent him emails or messages asking what they meant.
After developing the first biofeedback app for chronic pain management on iPhone 1 – Anthony decided to start tracking patients blood work. What he discovered was the motivating factor behind the inception of Lab Me.
Pre-Product Pre-Revenue Funded
[A Note: Pre-product, pre-revenue funding is very rare these days. Develop a network of angel investors early in your career, even before your even dreaming of a start-up, nurture those relationships. It’s the only way it will ever happen.]
Hindsight Tip: Fancier isn’t better, look for those that believe in the vision and are willing to work for little immediate monetary gain. Don’t hire a large staff or offering generous compensation before stable revenues are established. Don’t hire those that haven’t worked in or owned an early-stage startup. Don’t hire “specialists” or managers too early
April - June 2018
Hindsight Pro-Tip: Hire those willing to work for the vision not the cash. Set strong performance metrics over probationary periods. Don’t believe the hype.
Pain Point Review
During the previous year, we interviewed over 500 people and found they also hated waiting rooms, needles, raising costs of healthcare, and even nurse conversations! We started studying the direct to the consumer market and decided to validate further.
Reduce Burn Rate, Get Partners!
From there, it was constant calls and emails for days to come searching for the right partner. Within a month, we had our partner ecosystem.
Our First Dollar!
We Release To Our Old Validation List
Grass Root Reachouts & Cash Low
Slow Growth, More Trials
Wisdom Is King
Out of 30 plus outreaches, Anthony finds Aleksey. From there, the relationship grows and Aleksey brings in Andre. They begin to give Anthony long-needed advice & mentorship. Their wisdom via experience propels the company further.
Face To Face Selling
We have a challenging but exciting year ahead!